7 tips for great book covers
31 August 2018
As much as we try to rise above it all and not be judgemental, we really do judge books by their covers. With thousands of English-language books published every month,...
8 ways to make your book’s back matter work harder and smarter
30 July 2018
Back matter (or end matter) is the content that goes at the back of your book to help you sell more books and grow your audience. And it is incredibly...
5 fresh ideas for promoting an indie book
29 June 2018
As an indie author, all book marketing and promotion is entirely your responsibility. The amount of people your book lands in front of comes down to the promotion strategies that you develop....
Publishing as a business: how to set up a small business in Australia
28 May 2018
You’ve now decided to self-publish so the first question you need to ask yourself is, are you a hobby or are you a business? It’s important to establish whether you’re...
Indie book reviews: why you need them and 5 top tips for getting them
26 April 2018
When it comes to promoting an indie book, you don’t have a whole marketing team behind you like a traditionally published author does. Authors on contracts with publishing houses generally have...
10 reasons to avoid using Microsoft Word for your print book layout
23 March 2018
While there is a lot you can do with Microsoft Word, it was never created to be a page-layout program. It was meant to be a word-processing program—something you can...
4 things you need to know about publishing a children’s book
20 February 2018
1. It takes time and effort—then more time and effort. Have realistic expectations about the time it will take to publish your book. Illustrations—let me rephrase this—good illustrations, take a...
The POD process explained in 8 simple steps
24 January 2018
Many authors and self-publishers would have come across the term 'print on demand (POD)' during the course of publishing, but there may be some confusion around what the term means...
Book formatting: From your screen to IngramSpark’s POD platform
18 December 2017
Julie-Ann Harper, self-publishing expert and founder of the Pick-a-WooWoo Publishing Group, regularly assists authors who encounter problems with uploading their files to IngramSpark’s print-on-demand and distribution platform. Here, she shares...
8 ways to change a failing sales strategy
18 December 2017
Does your sales strategy need some sprucing-up for the new year? Brian Jud, marketing consultant and executive director of the Association of Publishers for Special Sales (US), shares some insights...
7 self-publishing tips for beginners
6 November 2017
Julie-Ann Harper is the founder of the Pick-a-WooWoo Publishing and Authors Wish, a platform that offers self-publishing tools and services for independent authors. Here, she shares her tips for getting...
